Why is Media Matrix falling/rising?

As of 15-Jul, Media Matrix Worldwide Ltd is experiencing a price increase, currently at 17.05, which reflects a rise of 0.81 or 4.99%. The stock has shown strong performance today, outperforming its sector by 4.78% and has been on a consecutive gain streak for the last six days, accumulating a total return of 19.15% during this period. Additionally, the stock is trading above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a positive trend. However, it is important to note that despite these gains, the company has reported flat results for the quarter ending March 25, with a significant decline in net sales and profits, which could raise concerns among investors.
In the broader market context, Media Matrix has outperformed the Sensex in the short term, with a weekly return of +16.86% compared to the benchmark's -1.36%. This indicates a strong relative performance in the face of a declining market. However, the company's low debt-to-equity ratio and the lack of domestic mutual fund investment may suggest underlying caution regarding its valuation and business prospects. While the stock has shown impressive long-term returns, the recent drop in profits and flat quarterly results could temper investor enthusiasm moving forward.