Why is Mrs Bectors falling/rising?

As of 10-Nov, Mrs Bectors Food Specialities Ltd is experiencing a decline in its stock price, currently at 1,290.75, reflecting a decrease of 8.25 points or 0.64%. The stock has been underperforming, having fallen consecutively for the last seven days, resulting in a total decline of 5.74% during this period. Additionally, it is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a bearish trend. Despite high management efficiency and a low debt-to-equity ratio, the company has faced challenges, including a significant drop in operating profit growth and poor quarterly results, which have contributed to its recent price movement.
In the broader market context, Mrs Bectors has underperformed relative to the benchmark, with a one-week return of -2.72% compared to the Sensex's -0.53%. Over the past year, the stock has generated a return of -28.74%, starkly contrasting with the market's positive return of 5.09%. This underperformance highlights the stock's struggles, particularly in light of its expensive valuation and declining profits, which have led to decreased investor confidence and participation.