Why is Natl. Gen. Inds. falling/rising?

As of 03-Jul, National General Industries Ltd is currently priced at 54.00, reflecting a decrease of 0.2, or 0.37%. The stock has been experiencing a downward trend, having fallen for the last three days and recording a total decline of 10% during this period. It is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a weak performance relative to its historical price levels. The company has reported operating losses, contributing to a poor long-term fundamental strength, evidenced by a negative EBIT to Interest ratio of -0.77 and a negative return on capital employed (ROCE). Additionally, net sales over the last six months have decreased by 20.85%, further impacting investor confidence and participation, as reflected in the 11.5% drop in delivery volume against the 5-day average.
In the broader market context, the stock's performance has significantly lagged behind the benchmark, with a year-to-date decline of 19.40% compared to a 6.53% increase in the Sensex. Over the past three years, National General Industries has consistently underperformed against the BSE500, generating negative returns in each of the last three annual periods. This consistent underperformance, coupled with the company's weak financial metrics and declining sales, contributes to a negative outlook, reinforcing the perception of the stock as a risky investment.