Why is Netwrk.18 Media falling/rising?

As of 30-Jul, Network 18 Media & Investments Ltd is experiencing a decline in its stock price, currently at 56.26, which reflects a decrease of 0.18 or 0.32%. The stock has underperformed significantly over various periods, with a year-to-date decline of 21.15% and a one-year drop of 38.38%. Today's performance indicates that it has outperformed its sector by 0.37%, but the stock is trading below its 5-day, 20-day, and 200-day moving averages, while remaining above the 50-day and 100-day averages. Additionally, there has been a notable decrease in investor participation, with delivery volume falling by 21.79% compared to the 5-day average. The company is burdened by high debt and has shown weak long-term fundamental strength, with negative results reported for the last six consecutive quarters, contributing to its current price movement.
In the broader market context, the stock's performance over the last week shows a decline of 6.39%, while the benchmark Sensex has only fallen by 1.50%. This stark contrast highlights the stock's underperformance relative to the market. The company's high debt-to-equity ratio and negative EBITDA further exacerbate investor concerns, leading to a lack of confidence reflected in the low stake held by domestic mutual funds, which is only 0.43%. Overall, the combination of poor financial performance, high debt levels, and declining investor interest has contributed to the stock's downward trajectory.