Why is Northern Spirits falling/rising?

As of 08-Jul, Northern Spirits Ltd is experiencing a price increase, with its current price at Rs 217.50, reflecting a rise of Rs 7.55 or 3.6%. The stock has shown a positive trend today, outperforming its sector by 4.29% and reversing a two-day decline. It reached an intraday high of Rs 218.5, and is trading above all key moving averages, indicating strong momentum. Despite a year-over-year return of -8.07%, the company's net sales and operating profit have grown significantly, with annual growth rates of 64.60% and 41.28%, respectively. The stock's attractive valuation, highlighted by a PEG ratio of 0.4 and a return on capital employed (ROCE) of 17.2, suggests that the recent price movement is supported by solid fundamentals.
In the broader market context, Northern Spirits has outperformed the Sensex significantly over the past week and month, with returns of +13.05% and +16.62%, respectively, compared to the Sensex's minimal gains of +0.02% and +1.85%. This strong performance in the short term indicates that investor sentiment towards Northern Spirits is more favorable than the overall market. However, it is worth noting that there has been a decline in investor participation, with delivery volume falling by 46.46% against the five-day average, which could be a concern for sustained momentum. Overall, while the stock is rising, the decrease in trading volume may warrant caution moving forward.