Why is Northern Spirits falling/rising?

As of 30-Sep, Northern Spirits Ltd's stock is currently priced at Rs 170.00, reflecting a decline of Rs 6.5 or 3.68%. The stock has been underperforming, having fallen consecutively for the last five days, resulting in a total return of -9.21% over the past week. Today's performance indicates that it underperformed its sector by 3.09%, with an intraday low of Rs 165.6, which represents a drop of 6.18%. Additionally, the stock is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. The delivery volume has also significantly decreased, falling by 81.69% against the 5-day average, suggesting a decline in investor participation. Despite these challenges, the company has shown healthy long-term growth, with net sales increasing at an annual rate of 64.60% and operating profit growing at 41.28%. However, the stock's recent performance has been negatively impacted by its returns of -4.49% over the past year, despite profits rising by 39%.
In the broader market context, Northern Spirits Ltd's short-term performance has been notably worse than the benchmark, with a 1-week return of -9.21% compared to the Sensex's decline of only 2.23%. This stark contrast highlights the stock's struggles relative to the overall market. While the company has a strong long-term growth trajectory and an attractive valuation indicated by a PEG ratio of 0.3, the recent price movements suggest that investor sentiment is currently unfavorable, leading to a significant decline in stock price.