Why is Novartis India falling/rising?

As of 14-Jul, Novartis India Ltd's stock price is currently at Rs 1,070.00, reflecting an increase of Rs 3.5 or 0.33%. Despite today's performance showing a slight underperformance against its sector by 0.57%, the stock has demonstrated positive momentum, trading above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. Over the past week, the stock has risen by 2.97%, and it has shown a solid year-to-date return of 16.33%. The company has reported strong financial results, with a significant growth in operating profit and the highest quarterly PAT and EPS figures, which contribute positively to investor sentiment and support the stock's upward movement.
In the broader market context, while the Sensex has declined by 1.42% over the past week, Novartis India has managed to outperform this benchmark, indicating a relative strength in its stock performance. The stock's liquidity remains healthy, with a notable increase in delivery volume, suggesting rising investor participation. This combination of strong financial results, positive returns compared to the benchmark, and increased trading activity positions Novartis India favorably in the market, contributing to its recent price rise.