Why is One 97 falling/rising?

As of 24-Jul, One 97 Communications Ltd's stock price is rising, currently at 1,106.15, reflecting an increase of 35.2 or 3.29%. The stock has recently outperformed its sector by 4.03% and has been on a gaining streak for the last five days, accumulating a return of 10.73% during this period. Additionally, the stock reached a new 52-week high of Rs 1,128 today. The company reported its highest quarterly net sales at Rs 1,917.50 crore and a significant increase in operating profit margins, which has bolstered investor confidence. Furthermore, high institutional holdings at 70.7% indicate strong support from knowledgeable investors, contributing to the stock's upward momentum.
In the broader market context, One 97 Communications Ltd has significantly outperformed the benchmark Sensex, which has shown a slight decline of 0.09% over the past week while the stock has gained 10.73%. Over the past year, the stock has generated a remarkable return of 142.60%, far exceeding the market's return of only 2.54%. This strong performance, coupled with rising investor participation and liquidity, suggests a robust demand for the stock, reinforcing its positive trajectory in a relatively stagnant market environment.