Why is Orient Bell falling/rising?

As of 02-Jul, Orient Bell Ltd. is experiencing a price increase, currently at Rs 324.90, reflecting a rise of 9.5 points or 3.01%. The stock has shown positive momentum, gaining 3.21% over the last two days and outperforming its sector by 1.21% today. It opened with a gain of 2.73% and reached an intraday high of Rs 325. Despite this upward movement, the stock has a mixed performance history, with a year-to-date return of -0.18% and a significant decline of -20.49% over the past year. The company has reported positive financial indicators, such as a higher profit after tax of Rs 3.72 crore and increased cash reserves, but it also faces challenges with long-term growth, as evidenced by a low return on equity and a premium valuation compared to peers.
In the broader market context, Orient Bell's short-term performance has outpaced the Sensex, which has risen by 0.79% over the past week, while Orient Bell gained 0.90% in the same period. However, the stock's long-term underperformance is notable, with a decline of -54.40% over the last three years compared to the Sensex's gain of 57.65%. This consistent underperformance, coupled with a significant drop in investor participation, as indicated by a 77.49% decrease in delivery volume, raises concerns about the stock's sustainability despite its recent gains.