Why is Orient Cement falling/rising?

As of 09-Jul, Orient Cement Ltd. has seen its stock price rise by 1.45, or 0.62%, reaching a current price of 236.45. Despite this uptick, the stock has underperformed in the short term, with a 1-week return of -2.19% compared to a slight gain of +0.15% for the Sensex. The stock has also experienced a significant decline over the past month, down 28.65%. Today's performance indicates a trend reversal as it has gained after two consecutive days of decline, reaching an intraday high of Rs 239.9. However, it is trading below all key moving averages, and there has been a notable decrease in investor participation, with delivery volume falling by 34.08% against the 5-day average. The company has a low Debt to EBITDA ratio of 0.54, suggesting a strong ability to service debt, but its profits have fallen by 47.8% over the past year, contributing to a negative sentiment around the stock.
In the broader market context, while the Sensex has shown a positive return of 1.32% over the past month, Orient Cement's performance has been starkly negative, highlighting its struggle to keep pace with market trends. The stock's long-term growth prospects appear poor, with an annual operating profit decline of 9.33% over the last five years and negative results reported for the last three consecutive quarters. Although the stock is trading at a discount compared to its peers, the high institutional holdings of 21.78% indicate that larger investors are cautious about the company's fundamentals. Overall, the combination of poor recent performance, declining profits, and negative market sentiment contributes to the stock's ongoing challenges despite today's slight increase.