Why is Orient Paper falling/rising?

As of 07-Jul, Orient Paper & Industries Ltd is experiencing a price decline, currently at 30.09, which reflects a decrease of 0.18 or 0.59%. The stock has underperformed its sector by 0.74% today, despite being higher than its 5-day, 20-day, 50-day, and 100-day moving averages, although it remains lower than its 200-day moving average. Over the past week, the stock has shown a return of +3.79%, while its performance over the last month is +1.48%. However, the company has reported negative results for the last three consecutive quarters, with significant losses in profit before tax and net sales, contributing to a weak long-term fundamental strength. Additionally, the company's ability to service its debt is poor, and it has seen a decrease in institutional investor participation, which may further impact investor confidence.
In the broader market context, while the stock has generated a return of -48.49% over the past year, the benchmark index (BSE500) has yielded a positive return of 1.74%. This stark contrast highlights the stock's underperformance relative to the market. Despite a recent increase in delivery volume, indicating rising investor participation, the overall sentiment remains negative due to the company's ongoing operational losses and weak profitability metrics. The combination of these factors suggests that the stock's decline is influenced by both its internal financial struggles and its inability to keep pace with broader market trends.