Why is Pacific Inds falling/rising?

As of 04-Sep, Pacific Industries Ltd is currently priced at Rs 177.00, reflecting a decrease of Rs 1.7 or 0.95%. The stock has underperformed its sector by 0.8% today, despite opening with a gain of 2.35% and reaching an intraday high of Rs 182.9. Over the past week, the stock has shown a slight increase of 0.11%, but it has significantly underperformed over longer periods, with a 15.53% decline in the last month and a staggering 42.71% drop year-to-date. The company's weak fundamentals are highlighted by a low return on equity (ROE) of 1.7 and a substantial decline in profits, with a 51.4% fall in profit after tax in the most recent quarter compared to previous averages. Additionally, the stock is trading below all key moving averages, indicating a bearish trend.
In the broader market context, the Sensex has increased by 0.80% over the past week, contrasting with Pacific Industries' modest gain. This disparity underscores the stock's ongoing struggles, as it has consistently underperformed the benchmark indices over various time frames, including a 37.33% decline over the past year. The company's liquidity appears adequate for trading, but a significant drop in delivery volume by 49.04% against the five-day average suggests waning investor interest. Overall, the combination of poor financial performance, weak long-term growth prospects, and negative market sentiment contributes to the stock's downward trajectory.