Why is Panache Digilife falling/rising?

As of 18-Jul, Panache Digilife Ltd is experiencing a decline in its stock price, currently at 256.09, reflecting a decrease of 5.23 or 2.0%. Despite this drop, the stock has shown strong performance over the past week and month, with returns of 19.11% and 37.28%, respectively. Today's performance indicates that it underperformed its sector by 1.86%, although it is trading above its moving averages across various time frames. The company has reported positive results for the last five consecutive quarters, with significant increases in net sales and profit after tax, which have contributed to its impressive one-year return of 73.77%, significantly outperforming the broader market, which has seen negative returns.
In the broader market context, while Panache Digilife has outperformed the benchmark index over the past year, its recent price decline may be attributed to concerns regarding its long-term fundamental strength, as indicated by a relatively low return on capital employed and high debt levels. The stock's valuation appears expensive compared to its peers, with a PEG ratio of 3, suggesting that despite strong short-term performance, investors may be cautious about the company's ability to sustain growth. This combination of strong short-term returns juxtaposed with fundamental weaknesses may be influencing the current downward movement in the stock price.