Why is Parag Milk Foods falling/rising?

As of 08-Jul, Parag Milk Foods Ltd's stock price is rising, currently at Rs 236.65, reflecting an increase of Rs 7.6 or 3.32%. The stock has shown strong performance today, outperforming its sector by 3.65% and reaching an intraday high of Rs 239.3, which is a 4.48% increase. Over the past week, the stock has gained 5.72%, and it has also performed well over the last month with an 11.63% increase. Notably, the stock is trading above all key moving averages and is only 2.24% away from its 52-week high of Rs 241.95. The recent positive financial results, including significant growth in profit before tax and net sales, along with a favorable valuation compared to peers, have contributed to the stock's upward movement.
In the broader market context, Parag Milk Foods has significantly outperformed the benchmark Sensex, which has only increased by 0.02% over the past week. The company's year-to-date return of 25.71% and a one-year return of 32.47% further highlight its strong market position. This performance is complemented by a rising investor participation, as evidenced by a 211.5% increase in delivery volume compared to the five-day average. Overall, the stock's robust financial results and attractive valuation metrics have positioned it favorably in the market, contributing to its rising price.