Why is Parag Milk Foods falling/rising?

As of 10-Sep, Parag Milk Foods Ltd is experiencing a price increase, with its current price at 264.15, reflecting a change of 1.85 or 0.71% upward. The stock is currently trading close to its 52-week high, being only 2.38% away from Rs 270.5. It has shown strong performance, outperforming its sector by 0.4% today and consistently trading above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. Over the past year, the stock has generated a return of 40.47%, while profits have risen by 23.4%, contributing to a favorable PEG ratio of 1.1. Additionally, institutional investors have increased their stake by 0.73%, indicating growing confidence in the company's fundamentals.
In the broader market context, Parag Milk Foods has significantly outperformed the benchmark, with a 1-week return of 7.57% compared to the Sensex's 1.06%, and a 1-month return of 16.11% against 1.96% for the benchmark. This strong performance in both the short and long term, alongside attractive valuations and increased institutional participation, supports the stock's upward movement. However, it is worth noting that there has been a decline in investor participation, with delivery volume falling by 25.61% against the 5-day average, which could be a factor to monitor moving forward.