Why is Paramount Comm. falling/rising?

As of 05-Sep, Paramount Communications Ltd's stock price is currently at 47.00, reflecting an increase of 0.14 or 0.3%. The stock has shown a trend reversal by gaining after two consecutive days of decline, outperforming its sector by 0.67%. However, despite this short-term uptick, the stock has experienced a significant decline of 12.54% over the past month and a staggering 43.12% year-to-date. The company's financials indicate a healthy long-term growth potential, with net sales growing at an annual rate of 25.91% and operating profit at 31.94%. Nevertheless, the stock's performance has been negatively impacted by a substantial fall in profits of 16.8% over the past year, alongside a concerning drop in investor participation, as evidenced by a 46.44% decrease in delivery volume compared to the five-day average.
Broader market context reveals that while the Sensex has remained flat over the past month, Paramount Communications has underperformed significantly, with a one-year return of -47.85% compared to the market's -1.81%. This stark contrast suggests that investor sentiment towards the stock is weak, as indicated by the absence of domestic mutual fund investments, which may reflect a lack of confidence in the company's valuation or business prospects. Despite the stock trading at a discount relative to its peers, the overall market conditions and the company's recent financial struggles contribute to a cautious outlook for investors.