Why is Paramount Cosmet falling/rising?

As of 23-Oct, Paramount Cosmetics (India) Ltd is experiencing a decline in its stock price, currently at Rs 37.40, which represents a decrease of -2.49 (-6.24%). The stock has been underperforming, having lost -6.38% over the last two days and opening with a loss of -6.22% today. It has also been trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a bearish trend. Additionally, investor participation has significantly decreased, with delivery volume dropping by -91.09% compared to the 5-day average. The stock's performance over the past week shows a decline of -4.69%, and it has underperformed the sector by -6.19%.
In the broader market context, while the Sensex has gained +1.30% over the past week, Paramount Cosmetics has seen a substantial decline of -15.42% over the past month, contrasting sharply with the benchmark's +2.99% return. Year-to-date, the stock has fallen -22.57%, while the Sensex has risen by +8.21%. This stark difference highlights the stock's struggles relative to the overall market, contributing to its recent price decline.