Why is Parle Industries falling/rising?

As of 24-Sep, Parle Industries Ltd is currently priced at 10.20, reflecting a decrease of 0.04 or 0.39%. The stock has shown a mixed performance recently, with a 1-week return of 1.29% and a 1-month return of 6.69%, indicating some short-term strength. However, it has a significant year-to-date decline of 62.38%. Today's performance summary indicates that the stock outperformed its sector by 0.27%, but it is trading below its longer-term moving averages (50-day, 100-day, and 200-day). Additionally, there has been a decline in investor participation, with delivery volume falling by 5.12% compared to the 5-day average. The company's weak long-term fundamentals, highlighted by a low return on equity (ROE) of 0.05% and a poor EBIT to interest ratio of -0.09, contribute to the stock's downward pressure despite its recent short-term gains.
In the broader market context, while Parle Industries has outperformed the Sensex in the short term, the benchmark index has experienced a decline of 1.18% over the past week. The stock's year-to-date performance starkly contrasts with the Sensex's 4.58% increase, indicating that the broader market is performing better than Parle Industries. The company's valuation appears expensive relative to its fundamentals, with a price-to-book value of 2.5, despite trading at a discount compared to peers. This combination of weak financial metrics and declining investor interest suggests that the stock may continue to face challenges in gaining upward momentum.