Why is Paul Merchants falling/rising?

As of 06-Aug, Paul Merchants Ltd's stock price is currently at 755.00, reflecting an increase of 6.5, or 0.87%. The stock has shown a trend reversal by gaining after two consecutive days of decline, outperforming its sector by 1.13%. However, it is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a bearish trend. Additionally, there has been a notable decrease in investor participation, with delivery volume falling by 11.41% compared to the 5-day average. The stock's performance over the past week and month has been negative, with returns of -1.54% and -4.43%, respectively, while it has significantly underperformed the benchmark Sensex year-to-date, with a decline of 20.11%.
In the broader market context, the Sensex has experienced a decline of 1.15% over the past week and 3.46% over the past month, which indicates that the market sentiment is generally negative. Despite this, Paul Merchants' stock has managed to reverse its recent downward trend, suggesting a potential recovery phase. However, the stock's year-to-date performance starkly contrasts with the Sensex's positive return of 3.08%, highlighting the challenges the company faces in regaining investor confidence amidst a broader market downturn.