Why is PC Jeweller falling/rising?

As of 03-Jul, PC Jeweller Ltd's stock price is currently at 14.03, reflecting an increase of 0.19 or 1.37%. The stock has shown strong performance recently, gaining 13.88% over the last three days and outperforming its sector by 2.06%. Over the past week, it has risen by 14.72%, while its one-year return stands at an impressive 174.51%. The company has reported positive financial results, including a 9.32% growth in net sales and a significant increase in profit before tax, contributing to a favorable valuation compared to its peers. However, it also faces challenges, such as a negative long-term growth trend in operating profits and a high debt-to-EBITDA ratio, which may temper investor enthusiasm.
In the broader market context, PC Jeweller's short-term performance has significantly outpaced the benchmark, with a 14.72% increase over the past week compared to a decline of 0.62% in the Sensex. Despite its strong recent gains, the stock's year-to-date performance shows a decline of 11.20%, contrasting with the Sensex's increase of 6.53%. This divergence highlights the stock's volatility and the potential for investor caution due to its long-term fundamental weaknesses, despite its recent positive momentum and attractive valuation metrics.