Why is PC Jeweller falling/rising?

As of 04-Jul, PC Jeweller Ltd's stock price is rising, currently at Rs 16.71, reflecting an increase of 2.68 (19.1%). The stock has shown impressive performance today, outperforming its sector by 18.33% and achieving a consecutive gain over the last four days with a total return of 35.63%. It has also touched an intraday high of Rs 16.83, indicating strong investor interest. Over the past week, the stock has surged by 34.98%, while its one-year return stands at an extraordinary 225.54%. The company has consistently reported positive results, with a 9.32% growth in net sales and a significant increase in profit before tax, contributing to its attractive valuation and strong performance relative to peers.
In the broader market context, while the Sensex has experienced a slight decline of 0.74% over the past week, PC Jeweller's stock has significantly outperformed this benchmark, showcasing its resilience and investor confidence. The stock's high volatility today, with an intraday fluctuation of 5.78%, alongside increased delivery volume, suggests heightened trading activity and interest. This performance is further supported by the company's strong financial metrics, including a high return on capital employed and a favorable PEG ratio, which indicate robust growth potential compared to its historical valuations. Overall, the combination of positive financial results and strong market performance has contributed to the rising stock price of PC Jeweller Ltd.