Why is PC Jeweller falling/rising?

As of 01-Aug, PC Jeweller Ltd's stock price is currently at 15.02, reflecting a decrease of 0.6 or 3.84%. Today's price summary indicates that the stock has underperformed its sector by 2.79% and has experienced a trend reversal, falling after four consecutive days of gains. Despite this recent decline, the stock has shown positive performance over the past week and month, with returns of 3.09% and 15.01%, respectively. The company has reported strong financial results, including a 9.32% growth in net sales and a significant increase in profits, which has contributed to its long-term performance, generating a 60.66% return over the past year. However, the stock's long-term fundamental strength is questioned due to a negative CAGR growth in operating profits over the last five years and a high debt to EBITDA ratio.
In the broader market context, while PC Jeweller has outperformed the benchmark Sensex with a 60.66% return over the past year compared to the Sensex's -1.55%, it has recently faced challenges, including a decline in price despite rising investor participation and liquidity. The stock's performance in the short term contrasts with the benchmark's decline of 1.06% over the past week, indicating that while the company has strong fundamentals, recent market sentiment may be affecting its price negatively. The low stake of domestic mutual funds in the company may also reflect a lack of confidence at the current price level, further contributing to the stock's downward movement.