Why is Pil Italica Life falling/rising?

As of 17-Sep, Pil Italica Lifestyle Ltd's stock price is currently at 15.25, reflecting an increase of 0.74 or 5.1%. The stock has shown strong performance today, outperforming its sector by 5.71%. Additionally, it has been trading above its 5-day, 20-day, 50-day, and 200-day moving averages, although it remains below the 100-day moving average. The stock has also seen a significant rise in investor participation, with delivery volume increasing by 94.64% compared to the 5-day average. While the company has a low debt-to-equity ratio of 0.13, indicating financial stability, it also faces challenges with management efficiency, as evidenced by a low return on capital employed (ROCE) of 7.26%.
In the broader market context, Pil Italica's stock has outperformed the Sensex over the past week, with a return of 3.95% compared to the benchmark's 1.56%. Year-to-date, the stock has gained 8.54%, while the Sensex has increased by 5.83%. Despite these positive short-term returns, the stock has underperformed over the past year, with a decline of 0.78% against the Sensex's slight drop of 0.46%. The company's valuation appears expensive with a price-to-book ratio of 4.5, and although profits have risen by 6.9% over the past year, the high PEG ratio of 9.9 suggests that the stock may be overvalued relative to its growth prospects.