Why is Plada Infotech S falling/rising?

As of 29-Sep, Plada Infotech Services Ltd is experiencing a decline in its stock price, currently at 17.30, which reflects a decrease of 0.8 or 4.42%. The stock has underperformed significantly, with a one-year return of -41.36%, and it has consistently lagged behind the BSE500 index over the last three years, one year, and three months. Today's performance indicates that the stock is trading below all key moving averages, including the 5-day, 20-day, 50-day, 100-day, and 200-day averages. Although there has been a notable increase in investor participation, with delivery volume rising by 200% against the 5-day average, the overall long-term performance remains below par, contributing to the stock's recent downward movement.
In the broader market context, Plada Infotech's short-term return over the past week shows a decline of 13.72%, while the benchmark Sensex has only decreased by 2.25%. This stark contrast highlights the stock's underperformance relative to the market. Despite the increase in trading volume indicating some interest, the overall sentiment remains negative due to the stock's long-term struggles and recent poor performance compared to the benchmark. The liquidity of the stock is adequate for trading, but the persistent negative factors overshadow any potential positive momentum.