Why is Premier falling/rising?

As of 19-Sep, Premier Ltd's stock price is currently at 3.41, reflecting a decrease of 0.04 or 1.16%. The stock has been underperforming, having fallen consecutively for the last three days, resulting in a total decline of 7.59% during this period. Additionally, it is trading below all its moving averages, indicating a bearish trend. The stock's performance over the past month shows a significant decline of 10.73%, while it has generated a negative return of 29.98% over the past year. The company's fundamentals are weak, highlighted by a negative book value and a high debt-to-equity ratio, which contribute to its poor long-term growth prospects. Furthermore, the delivery volume has decreased significantly, indicating falling investor participation.
In the broader market context, Premier Ltd's short-term performance has lagged behind the Sensex, which has gained 0.88% over the past week while Premier has only increased by 0.29%. This underperformance is exacerbated by the company's negative EBITDA and stagnant net sales, which have grown at an annual rate of -100% over the last five years. The stock's weak long-term fundamentals and recent price movements suggest a lack of confidence among investors, leading to its classification as a strong sell. Overall, the combination of poor performance metrics and negative market sentiment has resulted in the stock's decline.