Why is Promact Impex falling/rising?

As of 25-Jul, Promact Impex Ltd is currently priced at 9.95, reflecting an increase of 0.16 or 1.63%. Despite this positive movement today, the stock has shown a significant decline over the past week and month, with returns of -3.40% and -6.84%, respectively. The stock is trading below all key moving averages, indicating a bearish trend. However, there has been a notable increase in investor participation, with delivery volume rising by 185.91% against the 5-day average. The company faces challenges, including a negative book value and poor long-term growth, with net sales declining at an annual rate of -43.84% over the last five years, contributing to its weak fundamental strength.
In the broader market context, while the Sensex has experienced a slight decline of -0.36% over the past week, Promact Impex has underperformed significantly, indicating a more pronounced weakness in its stock performance. Over the past year, the stock has generated a return of -27.37%, which is considerably worse than the market's overall negative return of -0.19%. This stark contrast highlights the company's struggles relative to the broader market, reinforcing the perception of it being a risky investment due to its high debt levels and poor profitability.