Why is Promact Impex falling/rising?

As of 29-Jul, Promact Impex Ltd is experiencing a decline in its stock price, currently at Rs 9.70, which reflects a decrease of Rs 0.21 or 2.12%. The stock has been underperforming, having fallen consecutively for the last two days, resulting in a total return of -2.51% during this period. Additionally, it is trading below all major moving averages, indicating a bearish trend. The stock's performance over the past week shows a decline of -5.83%, and it has underperformed the sector by -3.4%. With a negative book value and a weak long-term fundamental strength, the company has seen a significant drop in net sales and operating profit over the last five years, contributing to its recent price movement.
In the broader market context, while the Sensex has only decreased by -1.03% over the past week, Promact Impex's performance has been significantly worse, highlighting its struggles relative to the benchmark. The stock's year-to-date performance shows a decline of -26.79%, contrasting sharply with the Sensex's gain of +4.09%. This underperformance is compounded by a drastic fall in investor participation, with delivery volume plummeting by -96.36% against the five-day average. Overall, the combination of weak financial fundamentals, poor recent performance, and declining investor interest has led to the stock's current downward trajectory.