Why is Prozone Realty falling/rising?

As of 31-Jul, Prozone Realty Ltd's stock price is rising, currently at Rs. 43.85, reflecting an increase of 1.12 (2.62%). The stock has recently hit a new 52-week high of Rs. 45.91 and has been on a gaining streak for the last three days, accumulating a total return of 6.82% during this period. Additionally, the stock has outperformed the sector by 3.14% today. Over the past week, Prozone Realty has shown a strong performance with a 4.50% increase, and it has delivered a remarkable 58.76% return year-to-date, significantly outperforming the benchmark Sensex, which has only risen by 3.90% in the same timeframe. The rising promoter confidence, with a 28.79% increase in their stake, signals strong belief in the company's future, despite some concerns regarding its long-term fundamental strength.
Broader Market Context: In the short term, Prozone Realty's performance stands in stark contrast to the Sensex, which has declined by 1.22% over the past week. This divergence highlights the stock's resilience and appeal among investors, particularly given its substantial outperformance over longer periods, including a 75.75% increase over the last three years compared to the Sensex's 41.02%. However, it is important to note that while the stock has shown impressive returns, it faces challenges such as a low Return on Capital Employed (ROCE) and a high Debt to EBITDA ratio, which could impact its long-term growth potential.