Why is Prudent Corp falling/rising?

As of 17-Jul, Prudent Corporate Advisory Services Ltd is experiencing a price increase, currently at Rs 2,904.05, reflecting a rise of Rs 134.45 or 4.85%. The stock has shown strong performance today, outperforming its sector by 5.18% and achieving a consecutive gain over the last four days, with a total increase of 10.25% during this period. It has also reached an intraday high of Rs 2,920, indicating robust investor interest. The stock is trading above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, and there has been a significant increase in delivery volume, which rose by 402.88% compared to the 5-day average. Furthermore, the company has demonstrated strong long-term fundamentals, with a consistent return on equity of 31.29%, and has reported positive results for the last 11 consecutive quarters, contributing to its favorable price movement.
In the broader market context, Prudent Corp's short-term return of 8.17% over the past week stands in stark contrast to the Sensex, which has declined by 1.12% during the same period. This divergence highlights the stock's resilience and attractiveness to investors amid a challenging market environment. Additionally, the company has shown healthy long-term growth, with net sales increasing at an annual rate of 34.78% and operating profit at 34.09%. The high institutional holdings at 38.34% suggest that informed investors are confident in the company's fundamentals, further supporting the stock's upward trajectory. Overall, the combination of strong performance metrics, positive investor sentiment, and favorable comparisons to the benchmark has contributed to the rising stock price of Prudent Corporate Advisory Services Ltd.