Why is Pudumjee Paper falling/rising?

As of 17-Sep, Pudumjee Paper Products Ltd is experiencing a price increase, currently priced at 127.00, reflecting a change of 1.2 or 0.95% upward. The stock has shown a performance of gaining for the last two days, with a total return of 1.11% during this period. It has outperformed its sector by 1.02%. However, despite a positive return of 6.68% over the past year, the company has faced challenges, including a decline in profits by -8.8%. The stock is trading at a premium compared to its peers, and while it has a low debt-to-equity ratio and consistent returns over the last three years, the growth in net sales has been modest at an annual rate of 9.69% over the last five years.
In the broader market context, Pudumjee Paper's short-term performance has been weaker compared to the benchmark, with a 1-week return of -1.24% against the Sensex's +1.56%. This indicates that while the stock has shown some recent gains, it has not kept pace with the overall market trends. The lack of domestic mutual fund investment, holding only 0% of the company, may suggest a lack of confidence in its long-term growth potential, which could be influencing investor sentiment. Overall, the stock's recent rise appears to be driven by short-term trading activity rather than strong underlying fundamentals.