Why is Purple Finance falling/rising?

As of 13-Oct, Purple Finance Ltd is experiencing a decline in its stock price, currently at Rs 34.00, reflecting a decrease of Rs 0.46 or 1.33%. The stock has underperformed its sector by 2.26% today and has been on a downward trend, losing value for the last two days with a total decline of 2.86%. Additionally, the stock is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a bearish trend. Over the past week, the stock has dropped by 2.16%, and year-to-date, it has plummeted by 49.57%, significantly underperforming the Sensex, which has gained 5.36% during the same period. There is a notable increase in investor participation, with delivery volume rising by 214.13% against the 5-day average, suggesting some interest despite the overall negative performance.
In the broader market context, the stock's recent performance contrasts sharply with the Sensex, which has shown positive returns over the same periods. While Purple Finance has faced substantial losses of 8.11% over the last month and 44.25% over the past year, the Sensex has remained relatively stable, gaining 0.52% and 1.16% respectively. This divergence highlights the stock's struggles in a generally improving market, contributing to its decline. The lack of available positive factors further emphasizes the challenges facing Purple Finance, as it continues to lag behind both its sector and the broader market.