Why is Quick Heal Tech falling/rising?

As of 24-Jul, Quick Heal Technologies Ltd is experiencing a decline in its stock price, currently at Rs 332.95, which reflects a decrease of Rs 3.7 or 1.1%. The stock has been on a downward trend, losing value for the last six consecutive days and showing a significant drop of 15.48% during this period. Despite touching an intraday high of Rs 347.8 today, the overall performance has been poor, with returns of -14.07% over the past week and -49.35% year-to-date. The company has reported negative financial metrics, including a -123.1% fall in PAT and a -79.2% decline in profits over the past year, contributing to its weak performance. Additionally, the stock's negative EBITDA and low net sales growth further indicate underlying issues that are likely affecting investor confidence.
In the broader market context, Quick Heal Technologies has significantly underperformed compared to the benchmark, with a one-year return of -45.42% against the BSE500's positive return of 0.99%. While the stock has outperformed its sector by 0.41% today, the overall trend remains negative, reflecting a lack of investor confidence amid poor long-term growth prospects and financial instability. The stock's liquidity is adequate for trading, but the rising investor participation does not seem to be enough to counteract the negative sentiment surrounding the company's financial health and performance metrics.