Why is Quick Heal Tech falling/rising?

As of 17-Sep, Quick Heal Technologies Ltd is experiencing a decline in its stock price, currently at 327.00, which represents a decrease of 2.2 or 0.67%. The stock has underperformed its sector by 1.32% today, and its delivery volume has significantly dropped by 68.31% compared to the 5-day average, indicating falling investor participation. Over the past week, the stock has decreased by 3.43%, while it has shown a positive return of 16.06% over the past month. However, the long-term outlook remains concerning, as the company has reported negative results for the last three consecutive quarters, with a significant decline in net sales and operating profit over the past five years.
Broader market context shows that while the Sensex has gained 1.56% in the last week, Quick Heal's performance has been notably poor, with a year-to-date decline of 50.26% compared to a 5.83% increase in the benchmark. The stock's negative trajectory is further compounded by a decrease in institutional investor participation, which has fallen by 0.92% over the previous quarter. This suggests a lack of confidence among larger investors, who typically have more resources to assess the company's fundamentals. Overall, the combination of poor financial performance, declining investor interest, and underperformance relative to the market contributes to the stock's current downward movement.