Why is Quint Digital falling/rising?

As of 17-Nov, Quint Digital Media Ltd is experiencing a price increase, with the current price at Rs. 41.69, reflecting a change of 1.08 or 2.66% upward. Despite this positive movement today, the stock has faced significant challenges, as evidenced by its performance over various periods. It has hit a new 52-week low of Rs. 40 today and has underperformed the benchmark Sensex over the past week, month, year-to-date, and year, with declines of 2.30%, 12.14%, 48.36%, and 42.10% respectively. Additionally, the stock is trading below its moving averages across multiple time frames, indicating a bearish trend. The falling investor participation, with a notable drop in delivery volume, suggests a lack of confidence among investors, which could be contributing to the stock's volatility.
Broader Market Context: In the context of the broader market, the Sensex has shown positive returns, gaining 1.69% over the past week and 1.19% over the past month, contrasting sharply with Quint Digital's declines. This divergence highlights the stock's struggle to keep pace with the overall market performance, which may be influencing investor sentiment negatively. The stock's ability to outperform its sector by 1.8% today may provide a temporary boost, but the long-term trends and significant underperformance relative to the benchmark indicate ongoing challenges for Quint Digital in regaining investor confidence and stabilizing its price.