Why is QVC Exports falling/rising?

As of 25-Jul, QVC Exports Ltd is experiencing a decline in its stock price, currently at 29.75, which reflects a decrease of 1.35 or 4.34%. The stock has underperformed its sector by 1.86% today, and it is trading below all its moving averages, including the 5-day, 20-day, 50-day, 100-day, and 200-day averages. Additionally, there has been a significant drop in investor participation, with delivery volume falling by 66.67% compared to the 5-day average. The stock's performance over the past week shows a decline of 13.14%, and over the past month, it has decreased by 13.27%, indicating a consistent downward trend.
In the broader market context, the Sensex has only declined by 0.53% over the past week and 1.62% over the past month, suggesting that QVC Exports is underperforming relative to the benchmark. Year-to-date, while the Sensex has gained 5.04%, QVC Exports has seen a substantial drop of 31.29%. This stark contrast indicates that the stock is not only facing challenges specific to the company but is also lagging behind the overall market performance. Unfortunately, there is no information available regarding positive or negative factors that could provide further insight into the stock's recent movements.