Why is QVC Exports falling/rising?

As of 29-Aug, QVC Exports Ltd is experiencing a price increase, currently at 30.55, reflecting a rise of 1.45 or 4.98%. The stock has outperformed its sector today by 3.95%, although it remains below its 50-day, 100-day, and 200-day moving averages. Despite this positive movement, the stock has shown a decline of 2.08% over the past month and a significant drop of 29.45% year-to-date. Additionally, there has been a notable decrease in investor participation, with delivery volume falling by 73.68% compared to the 5-day average, indicating potential concerns about sustained interest in the stock.
In the broader market context, QVC Exports' recent performance contrasts with the Sensex, which has declined by 1.78% over the past week. While the stock has shown a short-term gain, its longer-term performance remains concerning, with a staggering 78.97% drop over the past year compared to the Sensex's decline of only 2.88%. This disparity highlights the stock's volatility and challenges in attracting consistent investor interest, despite today's positive movement.