Why is QVC Exports falling/rising?

As of 08-Sep, QVC Exports Ltd's stock price is currently at 31.70, reflecting an increase of 0.35, or 1.12%. Despite this positive movement today, the stock has underperformed its sector by 3.14%. The stock's performance over the past week shows a gain of 1.44%, while it has increased by 6.38% over the past month. However, year-to-date, it has declined by 26.79%, and over the past year, it has seen a significant drop of 70.35%. The stock is currently trading above its 5-day, 20-day, 50-day, and 100-day moving averages, but below its 200-day moving average. Additionally, there has been a decline in investor participation, with delivery volume falling by 16.67% against the 5-day average.
In the broader market context, QVC Exports' recent performance contrasts with the Sensex, which has gained 0.60% over the past week and 1.68% over the past month. While the stock has shown some short-term gains, its long-term performance remains concerning, especially with a year-to-date decline that significantly outpaces the benchmark's positive return of 4.77%. The liquidity of the stock appears adequate for trading, as it is based on 2% of the 5-day average traded value, but the falling investor participation may indicate waning interest, which could hinder future price movements.