Why is QVC Exports falling/rising?

As of 09-Sep, QVC Exports Ltd is experiencing a decline in its stock price, currently at 31.00, which reflects a decrease of 0.7 or 2.21%. The stock's performance today is in line with its sector, and while it is trading higher than its 5-day, 20-day, and 100-day moving averages, it remains lower than its 50-day and 200-day moving averages. Over the past week, the stock has decreased by 0.80%, while it has shown a modest increase of 4.03% over the past month. However, the year-to-date performance is significantly negative at -28.41%, and the one-year return is a staggering -69.47%. Unfortunately, there is no information available regarding positive or negative factors impacting the stock's recent movement.
In the broader market context, the Sensex has outperformed QVC Exports Ltd in the short term, gaining 1.18% over the past week compared to the stock's decline. Additionally, the Sensex has increased by 2.07% over the past month, further highlighting the underperformance of QVC Exports Ltd. Year-to-date, while the Sensex has risen by 5.18%, QVC Exports Ltd has faced substantial losses, indicating a significant divergence from the overall market trends. This context suggests that broader market conditions are favoring other stocks, contributing to the downward pressure on QVC Exports Ltd's stock price.