Why is Radaan Media. falling/rising?

As of 15-Sep, Radaan Mediaworks (I) Ltd is experiencing a decline in its stock price, currently at 3.48, which reflects a decrease of 0.06 or 1.69%. The stock has underperformed its sector by 4.35% today and is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. Additionally, the stock has shown a significant decline of 52.65% year-to-date, despite a positive return of 43.80% over the past year. The delivery volume has also decreased by 7.04% compared to the 5-day average, indicating falling investor participation.
In the broader market context, the Sensex has gained 1.24% over the past week, while Radaan Mediaworks has increased by 1.75% in the same period, suggesting some short-term resilience. However, the stock's performance over the last month is notably poor, with a decline of 8.42% compared to the Sensex's gain of 1.47%. The film production, distribution, and entertainment sector has seen an overall increase of 2.56%, yet Radaan Mediaworks' struggles highlight its specific challenges in attracting investor interest and maintaining liquidity.