Why is SAB Events falling/rising?

As of 15-Jul, SAB Events & Governance Now Media Ltd's stock price is currently at 6.72, reflecting an increase of 0.17 or 2.6%. The stock has shown a positive trend recently, gaining 4.02% over the last three days and outperforming its sector by 2.03% today. However, despite these short-term gains, the company faces significant challenges, including a negative book value and a weak long-term growth outlook, with net sales declining at an annual rate of -2.94% over the past five years. Additionally, the stock's high debt to EBITDA ratio and the fact that 73.69% of promoter shares are pledged contribute to its risky profile, which may deter long-term investors.
In the broader market context, the stock has outperformed the Sensex in the short term, with a 1-week return of +6.33% compared to the benchmark's -1.36%. However, it has significantly underperformed over the longer term, with a year-to-date decline of -62.18% against the Sensex's gain of +5.67%. This stark contrast highlights the stock's volatility and the challenges it faces in maintaining investor confidence, particularly in light of its negative EBITDA and poor historical performance.