Why is Sabrimala Indus. falling/rising?

As of 13-Oct, Sabrimala Industries India Ltd is experiencing a decline in its stock price, currently at Rs 12.79, which reflects a decrease of 1.42 or 9.99%. The stock has underperformed its sector by 7.53% today and has been on a consecutive downward trend for the last two days, resulting in a total loss of 18.9% during this period. The stock opened with a significant gap down of 9.99%, reaching an intraday low of Rs 12.79. Despite having higher prices than the 20-day, 50-day, 100-day, and 200-day moving averages, it is lower than the 5-day moving average. Additionally, there has been a notable decrease in investor participation, with delivery volume falling by 11% against the 5-day average, indicating reduced interest in the stock.
Broader Market Context: In the context of market performance, Sabrimala Industries has shown a positive return of 2.98% over the past week, significantly outperforming the Sensex, which only gained 0.66% in the same timeframe. However, the stock's year-to-date performance is concerning, with a decline of 33.80% compared to the Sensex's increase of 5.36%. The retailing sector, in which Sabrimala operates, has also faced challenges, declining by 2.41%. This combination of sectoral weakness and declining investor interest has contributed to the stock's recent price drop.