Why is Sam Industries falling/rising?

As of 18-Jul, Sam Industries Ltd's stock price is currently at Rs 66.00, reflecting an increase of Rs 2.0 or 3.12%. The stock has shown a positive trend recently, gaining for two consecutive days with a total return of 3.45% during this period. It opened today with a gain of 3.05% and reached an intraday high of Rs 66. Despite this positive movement, the stock has underperformed over the past year with a return of -12.07%, while its profits have significantly declined by -70.8%. The stock is trading at a discount compared to its peers, but it also exhibits weak long-term fundamental strength, evidenced by a low return on equity of 9.55% and flat results in recent financial periods.
In the broader market context, Sam Industries has outperformed its sector by 3.06% today, while the benchmark Sensex has shown a decline of -0.90% over the past week. However, the stock's performance over the last month is concerning, as it has dropped by -2.94%, contrasting with the Sensex's modest gain of +0.38%. This indicates that while the stock is experiencing a short-term rise, its long-term performance remains weak compared to the overall market, which may affect investor sentiment moving forward.