Why is Sambhaav Media falling/rising?

As of 19-Nov, Sambhaav Media Ltd's stock price is currently at Rs. 10.83, reflecting an increase of Rs. 1.66, or 18.1%. The stock has recently reached a new 52-week high of Rs. 11, indicating strong upward momentum. Over the past week, the stock has outperformed the sector by 18.62%, and its one-month return stands at an impressive 51.68%. However, there has been a notable decline in investor participation, with delivery volume dropping by 38.67% compared to the five-day average, which may indicate some caution among investors despite the positive price movement.
Broader Market Context: In comparison to the benchmark Sensex, which has only increased by 0.85% over the past week, Sambhaav Media's performance is significantly stronger, showcasing a robust short-term return. The stock's year-to-date performance of 39.02% also surpasses the Sensex's 9.02% gain, highlighting its relative strength in the market. Overall, while the stock is experiencing a rise in price, the decrease in delivery volume suggests that some investors may be hesitant, which could impact future price movements.