Why is SER Industries falling/rising?

As of 14-Nov, SER Industries Ltd is experiencing a price increase, with its current price at Rs. 479.15, reflecting a rise of 9.35 (1.99%). The stock has been on an upward trend, gaining for the last eight days and achieving a total return of 17.11% during this period. It has also reached a new 52-week and all-time high today. Furthermore, the stock has outperformed its sector by 2.83% and shows strong performance over the past week and month, with returns of 10.38% and 29.01%, respectively. However, there is a noted decline in investor participation, as the delivery volume has fallen by 62.22% compared to the five-day average, which may indicate a potential concern for future momentum.
Broader Market Context: In comparison to the benchmark Sensex, which has increased by 1.62% over the past week and 3.09% over the past month, SER Industries has significantly outperformed, suggesting strong investor confidence in the stock relative to the broader market. The stock's performance is also supported by its trading above all major moving averages, indicating a bullish trend. Despite the drop in delivery volume, the stock's liquidity remains adequate for trading, which could help sustain its upward trajectory in the near term.