Why is Seshasayee Paper falling/rising?

As of 15-Jul, Seshasayee Paper & Boards Ltd is experiencing a slight decline in its stock price, currently at 295.55, reflecting a decrease of 0.45 or 0.15%. The stock has underperformed its sector today by 1.49%. In terms of recent performance, the stock has shown a 1-week decline of 1.79% and a year-to-date drop of 3.53%. Despite being above the 50-day, 100-day, and 200-day moving averages, it is below the 5-day and 20-day moving averages. The delivery volume has also decreased significantly, falling by 35.79% compared to the 5-day average, indicating a drop in investor participation. The company's financial health is concerning, with a negative operating profit growth rate over the last five years and a series of negative results for the past seven quarters, which has led to a very expensive valuation relative to its peers.
In the broader market context, the stock's performance has been notably weaker than the benchmark, with a 1-year return of -17.58% compared to the Sensex's positive return of 2.36%. This underperformance is compounded by the company's low return on capital employed and a high price-to-book value ratio, suggesting that the stock is trading at a premium despite its poor financial results. The high institutional holdings at 27.42% may provide some stability, but the overall sentiment remains negative due to the company's declining profits and lack of growth, contributing to the stock's downward movement.