Why is Shanthala FMCG falling/rising?

As of 17-Sep, Shanthala FMCG Products Ltd is experiencing a decline in its stock price, currently at 41.65, reflecting a decrease of 0.45 or 1.07%. The stock has underperformed its sector by 0.74% today, despite trading above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. Additionally, there has been a significant drop in investor participation, with delivery volume falling by 75% compared to the 5-day average. Over the past week, the stock has shown a positive return of 2.21%, and over the past month, it has increased by 19.00%. However, it has a year-to-date return of 16.50%, contrasting with a substantial decline of 32.00% over the past year.
In the broader market context, the Sensex has increased by 1.43% over the past week and 2.84% over the past month, indicating that while Shanthala FMCG has performed well in the short term compared to the benchmark, its recent price movement suggests a struggle to maintain momentum. The stock's year-to-date performance is notably better than the Sensex's 7.13% increase, but the significant year-over-year decline highlights ongoing challenges. Overall, the combination of reduced trading volume and underperformance against sector expectations may be contributing to the current downward price movement.