Why is Shemaroo Entert. falling/rising?

As of 04-Aug, Shemaroo Entertainment Ltd's stock price is currently at Rs 119.00, reflecting an increase of Rs 2.47 or 2.12%. Despite this uptick, the stock has shown a significant decline over the past month, with a return of -18.21%, and a year-to-date drop of -24.35%. Today's trading saw the stock open down by 2.04%, but it managed to reach an intraday high of Rs 120, indicating some volatility. However, the stock remains under pressure due to operating losses and a high Debt to EBITDA ratio of 11.22 times, which suggests a weak long-term fundamental strength. The company's profitability is also concerning, with a return on equity averaging only 0.50% and a negative EBITDA, which has contributed to its poor performance relative to the market. In the broader market context, while the Sensex has shown a slight increase of 0.16% over the past week, Shemaroo's stock has underperformed significantly, with a weekly return of -4.03%. This trend of underperformance is consistent over the past year, where the stock has declined by -26.02% compared to the market's modest drop of -2.34%. The falling investor participation, indicated by a 19.2% decrease in delivery volume, further highlights the lack of confidence in the stock. Overall, while there was a minor price increase today, the underlying financial challenges and broader market conditions suggest that the stock remains in a precarious position.