Why is Shine Fashions falling/rising?

As of 11-Sep, Shine Fashions (India) Ltd is experiencing a decline in its stock price, currently at Rs 44.00, which reflects a decrease of Rs 1.9 or 4.14%. The stock has underperformed its sector by 3.85% today and opened with a loss of 4.36%. It reached an intraday low of Rs 43.9 and has been trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. Additionally, there has been a significant drop in investor participation, with delivery volume falling by 47.92% compared to the 5-day average. The stock's performance over the past week and month shows a decline of 16.98% and 21.15%, respectively, indicating a troubling trend, while its year-to-date performance is down by 9.89%. There is no information available regarding positive or negative factors impacting the stock.
Broader Market Context: In contrast to Shine Fashions, the benchmark Sensex has shown resilience, gaining 1.03% over the past week and 1.17% over the past month. This stark difference highlights the stock's struggles in a generally positive market environment, as it has consistently underperformed relative to the benchmark. The year-to-date performance of the Sensex is up by 4.36%, further emphasizing the challenges faced by Shine Fashions in attracting investor interest and maintaining its stock value amidst broader market gains.