Why is Shine Fashions falling/rising?

As of 15-Sep, Shine Fashions (India) Ltd is experiencing a decline in its stock price, currently at 41.00, reflecting a decrease of 0.8 or 1.91%. The stock has underperformed its sector by 2.06% today and has been on a consecutive fall for the last three days, resulting in a total decline of 10.68% during this period. Additionally, the stock is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a bearish trend. Over the past week, the stock has seen a significant drop of 13.68%, and over the past month, it has decreased by 21.61%. The rising investor participation, with a delivery volume increase of 80.85% against the 5-day average, suggests some interest, but it has not translated into positive price movement.
In the broader market context, the Sensex has shown a positive return of 1.24% over the past week and 1.47% over the past month, contrasting sharply with Shine Fashions' negative performance. Year-to-date, while the stock has declined by 16.03%, the benchmark has gained 4.67%. This disparity highlights the stock's struggles relative to the overall market. The absence of any positive factors in the provided data further emphasizes the challenges faced by Shine Fashions, contributing to its recent price decline.