Why is Shoppers Stop falling/rising?

As of 18-Jul, Shoppers Stop Ltd's stock price is currently at 556.00, reflecting a decrease of 18.65 points or 3.25%. The stock has been underperforming, having fallen consecutively for the last two days, resulting in a total decline of 3.76%. It reached an intraday low of Rs 537.4, which represents a significant drop of 6.48%. Over the past week, the stock has shown a positive return of 8.82%, but it has generated a negative return of 32.03% over the past year, indicating a troubling trend. The company's financial health is concerning, with a high debt-equity ratio of 10.27 times and a weak ability to service its debt, as evidenced by a poor EBIT to Interest ratio of 1.69. Additionally, while the stock is trading at a discount compared to its peers, its profits have plummeted by 60.3%, contributing to the negative sentiment around the stock.
In the broader market context, Shoppers Stop's recent performance contrasts sharply with the benchmark Sensex, which has shown a slight decline of 0.90% over the past week. The stock's performance today has underperformed its sector by 3.07%, reflecting a lack of investor confidence. Despite having high institutional holdings at 28.65%, which typically indicates a level of trust in the company's fundamentals, the overall weak long-term growth and poor recent financial results have overshadowed this support. The stock's liquidity remains adequate for trading, but the significant drop in delivery volume suggests waning investor interest, further contributing to the downward pressure on the stock price.